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Product Strategy

Bentley is working to improve the environmental efficiency of our cars, as well as ensuring that the materials that go into them are responsibly sourced - part of our commitment to make vehicles that are always best-in-class. Bentley's product strategy is looking to combine high-performance motoring with a recognisible brand-credible and socially responsible solution.

Bentayga Diesel V8 Engine

Efficiency and emissions

Bentley aims to bring every generation of vehicles to the market with a 10-15 per cent improvement in fuel efficiency. For example, the introduction of a 4.0-litre V8 engine, to the Bentley range brought a 40 per cent improvement in CO2 emissions and fuel economy compared with its predecessors. All three of Bentley’s engine families incorporate advanced variable displacement technology, which enables the engine to seamlessly and automatically deactivate cylinders under light performance loads to reduce fuel consumption and emissions.

The Bentley Bentayga Diesel SUV driving up a mountain road | Bentley Motors

Driving targets

In 2016 Bentley unveiled its first diesel model, the Bentayga Diesel, which has the lowest CO2 of any Bentley ever and a driving range of more than 1,000km. Our innovative engine technologies, transmission systems, drivetrains and other vehicle characteristics also play a key role in achieving our target of improving the efficiency of our vehicles by at least 11 per cent by 2020.

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Sustainable future

Bentley first introduced its hybrid concept in 2014, a Bentayga Plug-In Hybrid (PHEV) capable of delivering a 70 per cent reduction in emissions and a driving range of at least 30 miles on electric power alone will be introduced in the near future, and by 2020 at least 90 per cent of Bentley cars will be available with hybrid technology.

In 2017 Bentley unveiled the all-electric EXP 12 Speed 6e concept vehicle at the 2017 Geneva International Motor Show. Its stunning looks and peerless luxury combine with cutting edge technology, high speed inductive charging and a driving range sufficient for grand touring requirements. The EXP 12 Speed 6e is designed to define electric motoring in the luxury sector and open discussions with luxury car buyers of the future.

Continental GT Speed, bespoke

Superior materials

At Crewe, we take great pride in the traditional handcraft skills and the exceptional materials used to create our cars. The interior of each car is trimmed with the finest leather hides from northern Europe. A by-product of the meat industry, the leather is rigorously tested to ensure it will last the lifetime of the car. Every sheet of wood veneer used in a Bentley can be traced back to the tree it came from. We only use sustainable woods to ensure that trees are replaced for future generations.